The more you spend at hotels the less you get

I was amazed to read recently in an article on CNN.com entitled Internet Fee Irritates Hotel Guests, that three quarters of the “luxury” or upper scale hotel chains charge for Internet access, a fee that rubs travelers the wrong way.  “It’s something that drives me and a lot of my clients relatively insane,” said Janice Hough, a travel agent who writes for the blog Consumer Traveler.  According to the CNN story, Janice says “They feel nickled and dimed. They feel frustrated. If you’re paying $500 for a hotel room, you can probably afford $15 or $20 a day for the Internet. But it leaves a bad taste in people’s mouth.”  Studies by BedandBreakfast.com and Professional Association of Innkeepers International have shown that more than 92% of inns and B&Bs in the United States offer free wi-fi access to guests.  In fact, when coupled with complimentary breakfasts (often gourmet), free afternoon or evening refreshments, complimentary afternoon tea, beverages, and parking, the amenities add up to as much as $150 per day savings at DINE properties, all  equivalent to the luxury hotels. 

Ironically, breakfast is in the same category as free wi-fi.  The more you pay for the hotel room, the less likely you are to find breakfast included in your room rate.  According to a second CNN.com story entitled Appetite Grows for Free Hotel Breakfast, only 4 percent of the properties in the higher end hotel category offer a complimentary breakfast. “They have a restaurant, and they want you to pay for your breakfast,” said Daniel Mount, associate professor at Pennsylvania State University’s School of Hospitality Management to CNN. “And at places like that, I don’t think free breakfast is necessarily important.” Yet travelers who’ve heard from their Mom that breakfast is the most important meal of the day want that free breakfast and are willing to choose a lodging property that’ll offer it.  When asked what they like most about inns and B&Bs in BedandBreakfast.com surveys, inngoers have consistently answered that the complimentary breakfast is among the top reasons they choose to stay at a B&B. Try to find a breakfast equivelent of what you’ll find at any of the nine DINE member inns, and you’ll spend upwards of $35 for two each day.

Recently, when staying in a boutique hotel (which will go unnamed) which did not offer a complimentary breakfast, the waitress asked if we’d prefer REAL maple syrup to imitation. Of course we answered we’d like the real maple syrup, only to find an additional $2 charge on the breakfast bill.  This inngoer, accustomed to enjoying real maple syrup on my complimentary breakfast at every DINE inn and B&B she travels to felt particularly nickeled and dimed there.

Yet it’s these added fees that have travelers rubbed the wrong way, and which have the same travelers looking to discover a better way to stay.  According to a recent study by Peter Yesawich of the Y-Partnership, 79 percent of travelers are interested in visiting an inn or B&B in the upcoming year.  They are looking for a better way to stay and they’re finding it when they visit DINE inns.

We know we’re preaching the country inn advantages to the choir here.  Help us to spread the word.  Pass this on to your hotel-going friends and family who are looking for distinctive hospitality, delicious breakfasts and complimentary wi-fi, snacks and beverages when they travel.  Show them the better way to stay is also the value way to stay at a DINE inn.  

 Thanks.